DAVID CIESLINSKI

The Bell's Brewery Rebrand Project

This semester, I will experiment with how design can assist the aesthetic of a local beer company, Bell’s Brewery, who is currently using non-cohesive labels on their best-selling beers. This project will impact consumer preference in the company’s vast beer collection and seek to increase interest in Bell’s beers that lack cohesive energy. This project is important as it will elevate the brand presence of Bell’s Brewery.

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Art and Art History

310 Wilson Hall

Rochester, MI 48309

OAKLAND UNIVERSITY

 

AAH SENIOR
THESIS 
EXHIBITION

Winter 2020